Coach Holiday News

Passengers’ Pulse Rates Monitored To Test Four Modes of Transport

In what is believed to be the first experiment of its type in the UK, Leger Holidays, in conjunction with leading travel trade publication TTG, has used digital monitors to test passengers travelling on four modes of transport to find out which offers the most and least stress-free travel.

Participants in the experiment, four female travel agents and their families, used digital blood pressure monitors to record their pulse rates in a diary every 30 minutes while travelling to Disneyland Resort Paris from the UK.

Findings show that, comparing the initial pre-journey reading, and then looking at each subsequent 30-minute reading, the mode of transport which showed the pulse rate decreasing most consistently hour-by-hour was coach. The indication being that the coach passenger was becoming more relaxed and less stressed than the other three passengers.

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Leading operator Leger Holidays has been awarded the title of Best Coach Operator for 2008 by UK travel agents at the prestigious national travel industry Globe Awards in London.

Peter Raynor, retail sales director, who received the award from radio and TV personality Mark Lamarr, said, ‘It’s a fantastic achievement to win the award for the second year running and demonstrates the relationship Leger has developed with travel agents’.

He added, ‘We would like to thank our all agents for their support, in particular WA Worldchoice and coachholidays.com, who are Leger’s number one agent in the UK’.

The over-65s market is becoming one of the larger buying groups of adventure holidays among the older generations, a new survey has revealed.

Shearings Holidays sales and marketing director Karen Gee said an online survey of 1,068 people by Omnibus revealed one in 12 of the 65-plus market are booking activity and adventure holidays. The survey showed four times as many over-65s book adventure holidays as 55 to 64-year-olds. She added: “I thought it was fascinating how many over-65s are looking for action and adventure in their holidays and no longer just want to fly and flop.”

The survey revealed 45 to 55-year-olds take the most holidays, with 10% taking more than four holidays a year – the average is 6.9%.

Gee said this age group is also cornering the domestic holiday market, with 56.3% of 45 to 55-year-olds taking at least one UK break a year, the highest number in the survey.

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